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CeBIT 2003 - Press Kits

On this page you can find all the press releases issued by various DVD+RW Alliance member companies at CeBIT 2003, held in March 2003 in Hannover, Germany.

 

Date: 28th January 2003

Verbatim First to Cut DVD Recording Time in half with New 4x Media!

Verbatim are the first to offer 4x DVD+R media for data and video applications.

Available now, 4x DVD+R reduces recording time by nearly 50%. To make this possible, Verbatim's parent company, Mitsubishi Chemical Media has developed a proprietary recording dye technology which is based on the company's well known Metal AZO dye (which enables recording at 2.4x speeds). This new dye, called Advanced AZO is used to produce a recording layer with an improved power margin and greater sensitivity that ensures stability at faster recording speeds.

Advanced AZO maintains properties of the current Metal AZO dye and therefore can sustain 1x and 2.4x recording, meaning the new 4x media is backward compatible with earlier drives.

"We have been working closely with all the major drive manufacturers." says Ryuhei Sato, Director Optical Business EUMEA. "This means our new 4x DVD+R media will be supported by all future 4x drives with the first version of firmware."

In addition, as with all Verbatim media, the discs are produced using precision moulding technology which ensures the excellent flatness of the disc surface. A very important factor as this minimizes errors, especially at high recording speeds.

Verbatim's 4x DVD+R media is packed in Jewel Cases available in configurations of 5 and 10 packs. A fully printable surface disc is also offered.

Verbatim are also planning 4x DVD-R which is due for launch in February 2003 and 4x DVD+RW is planned for June 2003.

Notes to editors:
Verbatim is a subsidiary of Mitsubishi Chemical Media and provides information storage products, computer and imaging consumables, and related accessories, which deliver valuable solutions to customers and end users. Verbatim is currently the only firm in the world that designs, develops and manufactures high performance, high quality CD-Recordable, CD-Rewritable, DVD-Recordable and DVD-ReWritable media products, a complete family of 3.5inch and 5.25inch MO media. Furthermore the product range includes tapes, imaging products, digital devices and memory cards

Editorial Contacts:
Emma Scholes, Tel: +44 (0)1784 896233
Email: escholes@verbatim-europe.com
Maggi Fox, Tel: +44 (0) 20 7487 3633
Email: maggi@maggi-fox.co.uk

 
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